Bob and Harvey Weinstein unveiled a new label Tuesday called Dragon Dynasty, under which the Weinstein Co. will release Asian films.
Titles will include “Ong Bak 2,” “The Protector” (aka “Tom Yum Goong”), “Born to Fight”, “SPL,” “Seven Swords” and “Dragon Squad.” It will also encompass a package of 43 titles, which have been licensed from Fortune Star Entertainment, the distribution division of News Corp.’s STAR Group, which owns the world’s largest contemporary Chinese language feature film library.
In addition, Dragon will also handle a collection of 50 movies from the Shaw Brothers including John Woo’s “The Killer,” “Hardboiled,” “Bullet in the Head” and “A Better Tomorrow 1 & 2.” The Weinsteins originally acquired the Shaw Brothers’ collection during their tenure at Miramax Films and brought the titles with them to the Weinstein Co. as part of their settlement agreement with the Walt Disney Studios.
Quentin Tarantino, a longtime champion of Asian cinema, will actively work with the Weinsteins in all aspects of Dragon’s brand development.
Brian White, who previously served as brand manger and DVD producer at Contender Entertainment Group, has been named Dragon’s director of Asian brand management and post-production. Based in London, he will work closely with Hong Kong-based executive vp of Asian acquisitions and co-production Bey Logan. White, who will also oversee the DVD titles, will report to both Bob and Harvey Weinstein.
The company plans to continue building the library, and will be acquiring titles across all genres of Asian film such as contemporary action, martial arts, epic swordplay and hi-octane thriller. The titles selected for theatrical distribution will be released by the Weinstein Co., and all home video output will be managed by Genius Products. Dragon is planning a number of special edition DVD package, including 2-Disc Platinum Editions of Jet Li’s “Fist of Legend” and “Tai Chi Master.”